Einführung

If you’ve ever browsed a website and thought, “What WordPress theme is that?”, you’re not alone. Whether you’re building your own site or analyzing competitors, identifying a WordPress theme can give you valuable insights into design, functionality, and user experience.

In this guide, we’ll break down exactly how to find out what WordPress theme a site is using—step by step. This article is written in a clear, educational style so even beginners can follow along while still offering useful depth for more experienced users.

Why Identifying a WordPress Theme Matters

Before diving into the “how,” it’s important to understand the “why.”

Knowing what WordPress theme a website uses can help you:

• Replicate design styles you admire
• Understand layout structures that improve conversions
• Analyze competitors’ websites more effectively
• Choose the right theme for your own project
• Discover plugins or tools often bundled with themes

Instead of guessing or starting from scratch, identifying a theme gives you a shortcut to proven design solutions.

What Is a WordPress Theme?

A WordPress theme controls the visual appearance and layout of a website. It defines elements like:

• Typography and font styles
• Colors and spacing
• Page layouts and structure
• Header, footer, and navigation design
• Blog and product page styling

Themes can be free or premium, and many include built-in customization options or integrations with page builders like Elementor or Gutenberg.

How to Tell If a Website Uses WordPress

Before asking “what WordPress theme is that?”, you need to confirm whether the website is actually built with WordPress.

Here are a few quick ways:

1. Check the Page Source

Right-click on the page and select “View Page Source,” then search for:

wp-content

If you see it, the site is almost certainly using WordPress.

2. Look for WordPress Login URLs

Try visiting:

example.com/wp-admin

If it leads to a login page, that’s a strong indicator.

3. Use Detection Tools

There are online tools that can instantly tell you what platform a site uses, including WordPress.

Method 1: Use Online Theme Detection Tools

The fastest and easiest way to answer “what WordPress theme is that” is by using a theme detector.

So funktioniert es

You simply paste the website URL into the tool, and it scans the site’s code to identify:

• Themenname
• Theme author
• Plugins used
• Sometimes even customizations

Popular Theme Detector Tools

• What WordPress Theme Is That
• WPThemeDetector
• IsItWP

Vorteile

• Fast and beginner-friendly
• No technical knowledge required
• Often shows plugin information too

Nachteile

• May fail on heavily customized themes
• Can’t always detect custom-built themes

Method 2: Inspect the Website Source Code

If detection tools don’t work, you can manually find the theme.

Step-by-Step Guide

1. Right-click on the page
2. Click “View Page Source”
3. Press Ctrl + F (or Cmd + F)
4. Search for:

wp-content/themes/

You’ll see something like:

wp-content/themes/astra/style.css

In this example, the theme is Astra.

Reading the Style.css File

Once you find the theme folder, open:

style.css

At the top, you’ll usually see:

Theme Name: Astra
Author: Brainstorm Force
Version: 4.x

This confirms the exact theme.

Method 3: Use Browser Developer Tools

Modern browsers offer powerful inspection tools.

Schritte

1. Right-click → Inspect
2. Go to the Elements tab
3. Look for CSS or JS files
4. Find links containing:

/wp-content/themes/

This method is especially useful when source code is cluttered or minimized.

Method 4: Check Theme Credits in the Footer

Some websites include theme attribution in the footer.

Beispiele:

• “Powered by Astra”
• “Theme by StudioPress”

However, many websites remove this, especially premium or custom builds.

Method 5: Identify Custom or Modified Themes

Sometimes, you won’t find a clear answer.

Why?

Because the site might be using:

• A heavily customized theme
• A child theme
• A completely custom-built theme

How to Recognize This

• Theme name appears generic (e.g., “custom-theme”)
• No public theme matches the design
• Detection tools fail

In these cases, the site may not be using a publicly available theme.

What About Page Builders?

Even if you find the theme, the design you see might not fully come from it.

Many WordPress websites use page builders like:

• Elementor
• WPBakery
• Divi Builder

These tools allow designers to create custom layouts independent of the theme.

Warum das wichtig ist

Two websites can use the same theme but look completely different.

So when asking “what WordPress theme is that?”, remember:

The theme provides the foundation—but builders shape the final look.

How Plugins Affect Theme Detection

Plugins can also influence the appearance and functionality of a website.

Zum Beispiel:

• Sliders
• Popups
• E-commerce layouts
• Animations

Many detection tools will also show plugins, giving you a fuller picture of how the site is built.

Limitations of Theme Detection

Not every theme can be identified easily.

Here are common challenges:

1. Custom Development

Some businesses build themes from scratch.

2. Renamed Themes

Developers can rename theme folders, making detection harder.

3. Minified Code

Optimized sites may hide useful information.

4. CDN or Security Layers

Some sites block detection tools entirely.

Tips for Better Results

If you’re struggling to identify a theme, try these strategies:

• Use multiple detection tools
• Check both homepage and inner pages
• Inspect CSS and JS files
• Look for theme-related class names
• Combine manual and automated methods

Persistence often leads to results.

How to Choose a Similar Theme

If you can’t find the exact theme, don’t worry.

Instead, focus on:

1. Layout Structure

• Grid vs. list
• Full-width vs. boxed

2. Design Style

• Minimalist
• Bold and colorful
• Editorial

3. Functionality

• E-commerce support
• Blog features
• Portfolio layouts

You can then search for themes with similar characteristics.

Best Practices When Using Another Theme as Inspiration

It’s perfectly fine to take inspiration—but avoid copying directly.

Do:

• Study layout and UX patterns
• Adapt design to your brand
• Improve usability

Don’t:

• Clone designs pixel-for-pixel
• Copy copyrighted assets
• Misrepresent another brand

Originality always wins in the long run.

Free vs. Premium Themes: What’s the Difference?

When you identify a theme, you may wonder whether to use it.

Free Themes

• Kostengünstig
• Basic features
• Eingeschränkte Anpassungsmöglichkeiten

Premium Themes

• Advanced design options
• Better support
• More flexibility

Choosing the right one depends on your goals and budget.

Common Popular WordPress Themes

While identifying themes, you’ll often encounter:

• Astra
• OceanWP
• Divi
• GeneratePress
• Avada

These are widely used because they’re flexible and customizable.

When You Should Use a Custom Theme

Sometimes, a pre-built theme isn’t enough.

You might consider a custom theme if:

• You need unique branding
• You require specialized features
• You want full control over design

However, custom themes require more time and resources.

Schlussbetrachtung

If you’ve ever wondered “what WordPress theme is that?”, the good news is that there are multiple ways to find out. From simple online tools to manual code inspection, you can uncover valuable insights about almost any WordPress website.

While not every theme can be identified—especially in the case of custom builds—understanding how themes work and how to detect them gives you a strong advantage. It helps you learn from successful websites, make better design decisions, and build more effective online experiences.

In the end, identifying a theme is just the starting point. What truly matters is how you apply those insights to create a website that looks great, performs well, and delivers real value to your audience.

Häufig gestellte Fragen