Around the clamp measuring instrument, we organize the range information and detection scenarios into a set of English product diagrams. The entire set of works adopts the visual language of orange and black industrial, bold numbers, and icon matrix. Through the division of labor in different pictures, the product appearance, local information and usage scenarios are gradually presented.
| Serviços | Industry | Plataforma |
|---|---|---|
| Amazon primary and secondary product images design | Ferramentas de hardware | Amazon |
| Project requirements | target market | design style |
| Range information and detection scenarios | English content display | Orange black industrial, bold numbers, icon matrix |
| Project quotation | Delivery content | Delivery time |
| ￥400 | 5 product primary and secondary product images | 4 days |
Design Challenge: Let different information have its place
The appearance, accessories, display and inspection themes of the clamp measuring instrument require pictures of different scales. We separated the set list, measuring range text and operating scenarios, and used orange and black contrast to maintain the identification of tool products.
Our design strategy
The orange digital card echoes the body, and the dark scene highlights the screen and outline.
Sets, parameters, function icons and local operations are shown separately to prevent explanations from being concentrated around the small screen.
Set list: Instruments and accessories arranged on white background
We display the instruments, test leads, batteries and storage bags flat, leaving clear gaps between the objects. The wire unfolds along the direction of the picture, and readers can identify the combination relationship between the main body and accessories.
Range Topic: Large Numbers and Product Arrangement
We placed the instrument on the right side and used an orange card on the left to receive the digital information. The card width and line spacing are uniform, and the black bold font forms a clear layer on the orange background, so that the main body will not be covered by a large amount of text.
Detection theme: person photo connection icon matrix
We use the table character as the scene entrance, and arrange the functional themes into two columns of icons on the other side. Photos and icons are partitioned to make it easier to understand the usage situation first and then browse the information item by item.
Local operation: Use signal graphics to prompt focus
We partially superimpose orange signal graphics on the instrument near the socket, and four small scenes below to supplement different locations. Keep clear boundaries between large pictures and small pictures, and the focus of the action will not be distracted by explanatory text.
Dark Close-up: Highlighted Areas and Grip Scale
We use a dark working environment to set off the fuselage, the hands provide a reference for scale, and the circular enlargement further extracts the screen. Orange outlines and bright display areas create eye-catching points on the deep base.
Deliver and design value
This set of works contains a total of 5 product pictures. We arrange the responsibilities of different pictures around the range information and detection scenarios, and maintain the consistency of the entire set of visuals with orange and black industrial, bold numbers, and icon matrix. From overall identification to partial explanation, the pictures complement each other, allowing readers to find information based on their own concerns.
Develop a clear visual expression for your products
You can provide us with existing product information, physical photos and key points to be displayed. We will combine the product structure, style differences and usage scenarios to plan image content and layout suitable for Amazon product display.
